Posts Tagged ‘strategy’

Competing in the Online Dating Space

Thursday, June 18th, 2009

How does one compete successfully in the hyper-competitive online dating space?

A couple of books provide a valuable perspective: The future of online dating belongs to Visionaries, not Historian.

The first book, “Blue Ocean” by Chan Kim and RenĂ©e Mauborgne views the world from the business strategy perspective. It uses the metaphor of red and blue oceans to describe the market universe. (more…)