Marketing Suggestions

We recommend that you help your members discover virtual dating and you will see an increase in conversions and retention. 

Consider these tactics for creating awareness of the virtual dating feature on your site and inducing trial among your users:


  • Place banner ads on your homepage and throughout the site to promote the virtual dating component of your site and call attention to this feature by using action words such as "New, Try Now!";

virtual-dating-banner-ad

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  • Have a pop up announcement when your members sign into their accounts informing them of the new virtual dating feature;
  • Send an email blast to all members, letting them know about the introduction of this new, exciting feature;
  • If your site has a Discussion Forum, create a "Virtual Dating" thread and start a discussion;
  • Add a "Virtual Dating" tab, with pull down menus to "Learn More," "Tutorial" and a "Changing Your Avatar" link (content available from OmniDate);
  • Incorporate supporting materials, such as "How to" instructions, tutorials and Flash demos (content available from OmniDate);

  • Include "Virtual Dating" in your FAQ's (content available from OmniDate). 


We are always happy to provide suggestions and additional marketing collateral specific to your site. Your success is our success!


More suggestions for driving traffic

More suggestions for increasing conversion and retention


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Virtual Dating Facts
“The most innovative communication method is virtual dates” (PC World)

People who go on virtual dates first tend to like each other more when they meet in person (Harvard Business School)

Virtual dating appeals to daters in their 30s and 40s (Quantcast)
OmniDate, Virtual Dating on Facebook